Perception Survey

Doing Business in Rotorua

Rotorua Employment Skills

Employment Opportunities

Lifestyle Perception Survey

As part of the BrightEconomy project being facilitated by economic development, we wish to know your thoughts on the perception of Rotorua as a place to live, work and learn in. This information is important for us as it provides a factual base to develop an effective Rotorua live, work and learn marketing strategy.

Rotorua Perception Survey
(Live,work,learn)
1. When thinking about Rotorua, what are the first three things that come to mind?
1 st thing about Rotorua:
2nd thing about Rotorua:
3rd thing about Rotorua:
2. When thinking about Rotorua as a place to live, work and learn How do you feel about each of the following?
Geographic location (proximity to other places):	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Housing:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Education:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Healthcare (eg hospitals health care centres):	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Infrastructure (ie roads technology airport etc):	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Safety:	5 Excellent
	4 Good
	3 Average
	4 Poor
	1 Very Poor
	Unknown
Employment opportunities:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Community spirit:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Events / activities / entertainment:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Weather/climate:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Tourism industry:	5 Excellent
	4 Good
	3 Average
	2 Poor
	1 Very Poor
	Unknown
Please Specify any Comments:
3. What perceptions do you have about the following types of education in Rotorua?
Quality of early childhood education (0-5 yrs):	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Quality of primary education (5-12 yrs):	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Quality of secondary education (13-18 yrs):	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Quality of tertiary education (ie polytechnic):	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
4. What perceptions do you have about housing in Rotorua?
Quality:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Affordability:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Proximity to amenities:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
5. What perceptions do you have about living in Rotorua?
Sports facilities:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Cultural facilities:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Social groups:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Outdoors environment / easy access to the outdoors:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Healthcare:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Safety:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
6. What perceptions do you have about working in Rotorua?
Wage rates:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Career progression:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Transport links to city (ie road air):	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Roading:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
Business environment:	Extremely Positive
	Positive
	Average
	Negative
	Extremely Negative
7 If you could undertake three things to improve Rotorua as a good place to live work and learn:
what would you do? (Please list ideas and reasons).
Lastly, we have some questions to ensure we have a cross-section of respondents
9 What is your occupation?:	Retired
	Unemployed
	Admin & clerical
	Managerial worker
	Professional & technical
	Student
	Homemaker
	Agriculture, forestry and fishing
	Service worker
	Other (please specify)
Other occupation:
10 Gender:	Male
	Female
11 Please select your age group :	16-20
	21-29
	30-39
	40-49
	50-59
	60-69
	70+
	Not Supplied
12 Where do you normally live? :	Auckland/Northland
	Canterbury
	Otago
	Wellington
	Waikato/Bay of Plenty/Rotorua
	West Coast
	Hawke’s Bay/Gisborne
	Marlborough/Nelson/Tasman
	Taranaki/Manawatu/Wanganui
	Southland
	Overseas (please specify)
Overseas:
	Other (please specify)
Other place of residence:
13 How long have you lived in your area?:	Less than 1 year
	1-5 years
	6-10 years
	11-15 years
	16-25 years
	16-25 years
	26-50 years
	50 years +
	Undisclosed
14 Your ethnicity? :	NZ European/Pakeha
	Asian
	NZ Maori
	NZ Maori & Pakeha
	Pacific Island
	Other
	Undisclosed